Selected Activities by Our Marketing Teams
Team Alpha
Team Bone Saviors
PharmEvo engaged gastroenterologists from all over Pakistan to address the growing need for specialists in the gastroenterology arena. Ice-breaking sessions were arranged to strengthen the network along with awareness initiatives which included informative posters in gastroenterology wards in Karachi, Hyderabad, Sukkur, Nawab Shah, and Larkana in different hospitals. The event included 30 doctors who participated as examiners, invigilators, and patrons for a mock examination. 40 prospective gastroenterologists participated in the interactive sessions and were introduced to the company.
Date: October 30th – 31st October
Teams Challengers and Legends
Video Messages from top Neurologists was recorded & played at Cardio TV on the Occasion of World Stroke Day (29th October)
Consumer Division
World Pharmacist Day – 25th of September 2023
2023 year’s theme was “Pharmacists strengthening health systems “.
Team Falcons, Omron, and Archers engaged the customers and shared the FIP link with them to get them on World Pharmacists Platform. Pharmacists from the World were present and these people were representing Pakistan.
Then after we presented them a MUG with their own picture FIP theme printed on it.
Around 130 pharmacists were engaged through this activity across Pakistan.
Team Elite
in collaboration with Int’l Pak Orthocon brings you the first-ever research start-up challenge to Pakistan. It was an initiative to appreciate prospective Orthopedics for their commitment to research in the orthopedic specialty. This initiative has brought us a step further in fostering a culture that emphasizes research and innovation.
Date: October 13th, 2023
Team Gladiators
Team Gladiators launches
Pakistan’s 1st AI-Based Gynae Portal
FEMGPT
We proudly announce the launch of our FEMGPT portal. A tool to help gynecologists to get quick answers in their busy work schedules. We make accessing medical information, guidelines, dosage protocols, and real-life cases as easy as a touch on your phone screen. We are proud to announce that 24 professors joined our advisory board followed by a visit to our manufacturing facility and a captivating discussion on Artificial Intelligence by Dr. Masood Jawaid.
Team Mavericks
SWING FOR MENTAL HEALTH
To combat Physician’s Burnout, Team Mavericks proudly hosted the first ever Swing for Mental Health Golf Event. Amidst the stunning DHA Golf Club view, we united top Psychiatrists from Karachi for a refreshing experience. Set against nature’s backdrop, we combined Mental Well-being, Stress Relief, Fitness, and Golf, provided an informal platform for us to engage with key Psychiatry prospects. Dr. Iqtidar Taufiq, Head of Psychiatry at LNH Karachi, endorsed the program as he shed light on the overlooked challenge of Physician’s Burnout in daily practice. He highlighted the value of healthy engagements and exposure to nature in addressing this issue. Attendees unanimously praised the event’s positive impact.
Medical Affairs
Fostering Excellence, Advancing Care
On December 26, 2023, the National Institute of Cardiovascular Disease (NICVD) and PharmEvo (Pvt.) Ltd. entered into a Memorandum of Understanding (MoU) to initiate one of the largest-scale clinical trials, marking a significant milestone in collaborative research.
Team Metabolizers
PharmEvo organized 4 mega symposiums in Lahore, Sialkot, Nawabshah, and Gujranwala and 10 mini symposiums in Peshawar, Karachi, Rawalpindi, Swat, and Islamabad targeted to consumers to educate them on the use of empagliflozin and its effects on health beyond glycemic control. The event was vital to the local audience because of the growing prevalence of diabetes in our society. The event inspired many helping us to stay committed to our vision of a healthier society.
Exposed 1000+ HCP`s across Pakistan through GUIDE campaign
Team Navigators
Team Navigators organized an activity on World Diabetes Day by engaging 150 Doctors who provided us with their message for the general public. Their testimonials are published on different social media platforms. To engage doctors in their chambers, photo frames were provided to the respective doctors.
Date: 21st October, 2023
Team Transformers
PharmEvo conducted the 7th International Hyperuricemia Summit on 25th October 2023. It featured an engaging discussion with Austin G. Stack which reached 100 different locations and engaged 2064 HCPS nationwide. Discussions were not restricted to the general audience but also among our Executive members of the Hyperuricemia Advisory Council. Dr. Udana Ratnapala a renowned name from Srilanka also shared his experiences in the field which significantly increased the impact they were having on the audience.
Date: October 25, 2023
Team Warriors
Team Warriors organized a holistic well-being activity with female doctors from Nishtar Hospital in Multan and General Hospital in Lahore. The initiative aimed at promoting both physical and mental wellness among healthcare professionals. The event featured a range of activities designed to foster a healthy lifestyle and provide a much-needed break from the demanding nature of their work. By bringing together the medical community for this initiative, Team Warriors demonstrated a commitment to supporting the vision of PharmEvo: our dream of a healthier society.
Team Winners
Diabetes Discipline was executed by team winners aiming to educate the general public regarding diabetes. A renowned endocrinologist spoke at a popular TV show Masala TV Lively Weekend creating awareness regarding the high prevalence rate of diabetes in our society. Tips were shared to control and manage the condition not only with medication but also with small lifestyle changes. We were overjoyed at the phenomenal response by the audience as they demonstrated interest in the Q&A session on phone calls during the show.
Date: August – November
