Our People

Star Evodians who helped transform PharmEvo. Star Evodians who helped transform PharmEvo. 15+ years service anniversary....

Read More

Happenings

To create brand awareness and increase sales by connecting Evo Joshanda with Faisal Qureshi. To create the purchase intention of consumers by giving awareness through social media platforms...

Read More

Read | Connect | Evolve

The Drive Behind the Pharmevo Culture

Department in Focus

The thriving learning culture at PharmEvo promotes personal and professional excellence at the individual, functional and organizational level...

 

Read More

Big Wins

Milestone Achieved! 1 BILLION +....

Read More

July 2021- June 2022
VOL 1

READ | CONNECT | EVOLVE

The Drive Behind the Pharmevo Culture

Invaluable Insights from our Top Leaders

M. Haroon Qassim

Managing Director

Jamshed Ahmed

Deputy Chief Executive Officer

SEE WHAT'S INSIDE

OUR PEOPLE

Meet Our Star Performers 2021

BIG WINS

Our Top Performing Brands

Department in Focus

Embracing Technology for ‘a Healthier Society

Nadeem Rehmat

Chief Operating Officer

Greetings to the Evodians – Firstly,

Executive Dialogue

Updates from our Evodian Department Heads

Nabeel Yousuf

Director Finance

The finance department achieved major milestones last year.

M. Imran Panawala

Director - Strategy & Planning

The Evodian is not just a magazine, but a string that binds all colleagues,

Ehthisham ul Haq

Director – Technical Operations

We have the right people with the right attitude and the right tools to make PharmEvo a

Muhammad Mansoor Khan

Director Commercial

I have seen PharmEvo grow exponentially over the past 10 years

Kashif Shamim

Director HR, Admin & IT

Our mission is to pave the way for the digital transformation of PharmEvo

Dr. Masood Jawaid

Director Medical Affairs & Learning Innovations

Medical Affairs Department established the PharmEvo Research Forum in collaboration

Farhan Feroze

Director Business Development & International Markets

Business Development maintains PharmEvo’s product pipeline by introducing

Our Society, Our Responsibility

The purposeful CSR initiatives by PharmEvo reflect our commitment for the betterment of Doctors, Healthcare Professionals, Medical institutions and all our key stakeholders.

Mehfil-e-Sukhan and Book Launch

Date: 21st and 29th of May, 2022

Mehfil-e-Sukhn was the first Mushaira organized by PharmEvo after the COVID-19 era and it was a resounding success. Poetry was read by famous contemporary poets such as Tehzeeb Hafi, Ali Zaryoon, Umair Najmi and Abbas Mumtaz. First Mushairah was organized in Lahore and the second in Karachi. Both were houseful!

Book Launch of Sitaron Pe Jo
Daltay Hain Kamand

21st and 29th of May, 2022

Following our tradition of publishing literary books for promotion of literature in general and Urdu in particular, PharmEvo launched yet another book titled “Sitaron Pe Jo Daltay Hain Kamand” a compilation of motivational couplets. The book was launched in Lahore on 21st of May and in Karachi on 29th of May in presence of PharmEvo management and distinguished personalities from the healthcare and literary community.

PharmEvo hosts the World Scrabble Championship 2021

20th November – 5th December, 2021

In spirit of promoting our dream of “A Healthier Society”, PharmEvo proudly hosted and sponsored the World Scrabble Championship organized by the governing body WESPA. The closing ceremony of the event was streamed and watched in 23 counties across 5 continents. PharmEvo was appreciated by WESPA for the flawless execution of the tournament. They also acknowledged the technical and management prowess of Pakistan as a host nation. Dr. Alaistar Richards from New Zealand took the trophy home becoming the second ever Kiwi to win the coveted title.

PharmEvo Scrabble Youth Cup

7th – 22nd August, 2021

PharmEvo was the title sponsor for the World Scrabble Youth Cup 2021 by WESPA. Pakistani youngster Syed Imaad Ali won the title, and Syed Hasham Ali came in 4th. Indeed a proud moment for Pakistan!

Promoting Intellectual Health- PharmEvo Sponsors TEDxIBA

12th October, 2021

PharmEvo collaborated with TEDxIBA to spread ideas that inspire and promote our vision of “a healthier society”.

PharmEvo Creates History

19th June, 2021

PharmEvo was selected as a case study by Prof. Philip Kotler for his book “Essentials of Modern Marketing” for its CSR initiative ILE (Institute of Leadership Excellence).
Indeed, a proud moment for all Evodians as PharmEvo becomes the first national pharma company to feature in an International marketing best-seller.

EvoTalks Season 1

10th July 2021

A series of power talks by thought leaders, innovators and pioneers from Pakistan who shared their compelling stories with the world through our platform

The speakers included national icons and A-listers like Wasim Akram, Andleeb Abbas, Dr. Abdul Bari, Dr. Ahsan Khan and our Deputy CEO Syed Jamshed Ahmed.

EvoTalks Season 2

10th December 2021

PharmEvo organized the Season 2 of EvoTalks in Lahore on 10th of December 2021. The audience was enthalled to listen to luminaries such as Waseem Badami, Niaz Malik, Prof. Jawed Akram, Amjad Islam Amjad, Dr. Umar Saif among others.

EvoTalk - Women’s Day Special

3rd March 2022

Venue: KSBL Auditorium

On the occasion of Women’s Day, we did a special episode of EvoTalks to celebrate Pakistani Women who have left indelible marks in their respective fields, bringing much-needed diversity, creativity, and development. We also presented Health Icon Awards to the leading Female Health Care Professionals.

PharmEvo Creates History!

PharmEvo is the first National Pharmaceutical company to feature in Philip kottler’s Essentials of Modern Marketing. A pride moment for Pakistan indeed!

It is an honor for PharmEvo that our socially responsible approach and cause-oriented marketing are being recognized internationally by subject experts such as Prof. Philip Kotler.

Book Launch of Essentials of Modern Marketing by Prof. Philip Kotler

11th December, 2021

In the book launch event at the PharmEvo factory, Director Marketing Mr. Abdus Samad shared the achievements of PharmEvo’s Institute of Leadership Excellence and the impact it has had on the healthcare community of Pakistan.

Director Commercial Mr. Mansoor Khan gave the thank you note for the recognition awarded to PharmEvo for the CSR initiatives that we have made for the society.

Meet The Driven and Talented Evodian Family

Star Evodians who helped transform PharmEvo

15+ years service anniversary

10+ years service anniversary

5+ years service anniversary

Our Top Performers 2021! - Head Office

Muhammad Bilal Imran

Finance

Hassan Ali

Corporate Marketing

Hussain

Finance

Muhammad Tahir Adnan

Navigators - Marketing

Saif Ul Hassan

Trade Operations Division

S.Mubasshir Hussain Shah

Institution - Marketing

Fawad Khan

Challengers - Marketing

Shoaib Ahmed

Institution - Marketing

Amir Ismail

Finance

Abdul Razzaq

Finance

Mirza Adeel Baig

Finance

Shaqeeb Ahmed Khan

Bravo - Marketing

Hamza Ali Basham

Finance

Waleed Yaqoob

Sales Force Effectiveness

Zubair Alam

Administration

Muhammad Rauf Imam

Winners - Marketing

Syed Muhammad Uzair Naqvi

Falcons - Marketing

Sharaf Masood

Warriors - Marketing

Syed Nabeel Akhtar

Gladiators - Marketing

Muhammad Attiq-ur-Rhemam

Metabolizers - Marketing

Muhammad Zeeshan

Administration

Abdul Mueed Chippa

Warriors - Marketing

Zohaib Ahmed

International Market

Syed Farhan Jawed

Transformers - Marketing

Muihammad Abeer Asim

Falcons Marketing

Muhammad Faizan Siddiqui

Champions - Marketing

Muhammad Adnan Azam

Learning Innovations & ILE

Syed Ali Abbas Rizvi

Finance

Umair Uddin

Sales Force Effectiveness

Syed Fawad Naqvi

Internationals Markets

Ahsan Uddin Siddiqui

Distribution

Bilal Ahmed Shaikh

Business Development

Imran Ali

MIS

Muhammad Mateen Shekhani

Navigators - Marketing

Waqar Humayu

Archers & BD - Marketing

Zain Mahmood Ali

Business Development

Hassan Ahmed Khan

Mavericks - Marketing

Our Top Performers 2021! - Factory

Syed Aimas Hussain

Quality Assurance

Areeba Fatima Alvi

Product Development

Syed Muhammad Asif Ali

Quality Control

Asma Eric

Product Development

Asma Tanveer

Quality Control

Farhat Subhan Khattak

Quality Control

Farooq Ahmad

Production

Hamza Ahmed

Quality Assurance

Hasan Jusani

Production

Hasnain Shabbir

Engineering

Imran Abid

Production

Imran Ali Khan

Supply Chain Management

Khurram Hashmi

Malik Arsalan Ahmed

Engineering

Masood ur Rehman Shah

Quality Control

Mehran Khan Mangi

Quality Control

Mehwish Jameel

Product Development

Muhammad Bilal

Regulatory Affairs

Muhammad Dawood

Quality Assurance

Muhammad Umair

Supply Chain Management

Naeem Ahmed Chandio

Warehouse

Rabab Fatima

Quality Control

Razia Begum

Warehouse

Rida Arif

Regulatory Affairs

Syed Safdar Abbas Abidi

Regulatory Affairs

Muhammad Sajid Ali

Quality Control

Sajjad Hussain

Quality Assurance

Saquib Azeem

Production

Muhammad Saud Zafar

Regulatory Affairs

Shaharyar Khan

Quality Assurance

Muhammad Shahzaib Khan

Quality Control

Shoaib Ahmed

Production

Sohaib Rashid

Human Resources

Syed Baqar Ali

Production

Syed Khurram Raza

Quality Control

Syed Muhammad Najeeb Ahmed Firdousi

Quality Control

Taha Tariq Khan

Quality Assurance

Muhammad Talha Siddiqui

Supply Chain Management

Touqeer Ahmed Khan

Engineering

Ubaid Ullah Khan

Engineering

Zakaria Simjee

Supply Chain Management

Waqar Ahmed

Warehouse

Abdul Wahaab Shah

Quality Assurance

AAmir Nawaz

Production

Adeel Ameer

Supply Chain Management

Our team gets bigger and better!
Welcoming the Evodian New joinees

Hasnain Shabbir

Engineering

Masood ur Rehman Shah

Quality Control

Rabab Fatima

Quality Control

Kainat Gul

Regulatory Affairs

Areeba Fatima Alvi

Product Development

Saquib Azeem

Production

Muhammad Umair Aslam

Quality Operations

Yumna Majid Naeem

Regulatory Affairs

Syeda Hamna

Quality Assurance

Affan Bin Safdar

Quality Control

Shahryar Ali Khan

Quality Control

Muhammad Danish Bhaghio

Production

Muhammad Bilal

Product Development

Hira Siddique

Product Development

Abdul Wahab Minhas

Product Development

Yasir Afroz

Production

Sufyan Raza

Quality Control

Farooq Ahmad

Production

Muhammad Hunain

Warehouse

Saman Barlas

Quality Control

Muhammad Faique Ul Hasan

Quality Control

Hazrat Ali

Quality Assurance

Narmeen Javed

Quality Assurance

Esha Syed

Warehouse

Danyal Khalid

Quality Control

Osama Tahir

Product Development

Hafsa Fatima

Quality Assurance

Raja Shahbaz Akram Minhas

Administration - Factory

Saad Ali Khan

Product Development

Muhammad Umar Naseem

Supply Chain Management

Muhammad Anwar

Quality Control

Rimsha Yousuf

Quality Control

Muhammad Asif Sheikh

Supply Chain Management

Wasiq Ali Zahidi

Warehouse

Amir Jilani

Warehouse

Mairaj Uddin

Quality Assurance

Imran Ali

Management Information System

Muhammad Osama Mehboob

Bone Saviours - Marketing

Shayan Shaukat

Mavericks - Marketing

Khawaja Muhammad Osama

Champions - Marketing

Irfan Javed Qadri

Striker

Hafiz Muhammad Owais

Learning Innovations & ILE

Sehrish Khan

Medical Affairs & Pharmacy Services

Usama Bin Kaleem

Digital Marketing

Muhammad Noman Sabir

Management Information System

Muhammad Tariq Ahmed

Transformers - Marketing

Sabika Rizvi

Human Resources

Syed Salman Bin Saud

Administration - Head Office

Mehmood Zeeshan

Legends - Marketing

Syeda Maryam Ishaque

Human Resources

Khalid Rehman

Finance

Arham Ahmed Qureshi

Business Development

Shah Faisal

Warriors - Marketing

Syed Muhammad Musharraf Sami

Winners - Marketing

Muhammad Hassan Saleem

Administration - Head Office

Ahmed Jawed

Human Resources

Zulfiqar Ali Qureshi

Learning Innovations & ILE

Bilal Qureshi

Administration - Head Office

Nadeem Yousaf

Challengers - Marketing

Muhammad Haris Khan

Business Development

Hassan Raza

Gladiators - Marketing

Abdullah Bin Saeed

Human Resources

Muhammad Saqeeb Ali

Sales Force Effectiveness

Salik Raza Zakai

International Markets

Abubakar Saddique Khan

International Markets

Department of Learning Innovations (DLI)

Training people, Empowering teams

The thriving learning culture at PharmEvo promotes personal and professional excellence at the individual, functional and organizational level.

Our Training Programs

Execution Agility

Design Thinking for Innovation

Power BI (External Trainer)

CSP

Train the Trainer

Leaders are Reader

An exciting addition to the Department of Learning Innovation’s initiatives, each of these exclusive book club sessions included a thorough review by our top leadership on the trending, must-read, and inspiring best-sellers followed by an interesting Q and A session.

A Glimpse Into the Evodian Life - Happenings and Celebrations

Coffee with Guru – Mr. Irfan Sattar

22nd March 2022

Venue: CafEvo

A coffee with guru session was organized with one of the first Evodians, Mr. Irfan Sattar. Mr. Sattar spoke on the topic of “Paradigm Shift in Healthcare Marketing”. He is a renowned healthcare marketer, an author and a poet. He is also the Founder and CEO of a Canada-based healthcare company named Greeniche Natural Health.

Coffee with Guru – Mr. Faisal Sheikh

16th March 2022

Venue: CafEvo

A Coffee with Guru session was organized with Mr. Faisal Sheikh, a digital marketing expert at CafEvo. Mr. Sheikh spoke spoke on the importance of utilizing latest tools and trends in digital marketing.

International Women’s Day

On the occasion of this International Women’s Day, our guest speaker Dr. Zubaida Masood shared her inspirational journey with the audience at the Evotorium.

Eid Card Design Competition

Evodian kids who participated in the Eid card design competition were invited to a fun-filled event with exciting games and activities and the winners in each category also received prizes (Bacha Party Vouchers) and certificates.

Independence Day Celebrations

PharmEvo celebrated 75th year of Independence in a special ceremony held at the head office (CafeEvo). Top Management delivered motivating speeches highlighting the importance of the day.

Idea Generation Meeting

The annual Idea Generation Meeting (IGM)  was held on 13th – 15th September, 2021 at the Evotorium, where Evodians  shared creative, and innovative ideas for enhanced productivity and process improvement.

Management awarded winners in two categories which are Best Idea and Best Execution.

Cricket Match – EVODIAN PREMIER LEAGUE

PharmEvo organized the inaugural edition of the Evodian Premier League with six teams participating. Congratulations to team EvoScorchers for sweeping their way to victory with an unbeatable run.

World Poetry Day

On 21st March 2022, PharmEvo celebrated World Poetry Day with the team members dedicating poetry to each other by exchanging hand-written cards.

GROW Orientation Program

new joinees were welcomed with a 2-day extensive orientation program named GROW – “Get Ready for Opportunities at Work”.

Eid Card Competition

The Annual Eid Card Design competition for employees’ children was held this year too. 50 children participated in the competition from the factory.

PharmEvo Super League (PSL 4)

Evodians strengthen their team building skills and show off their cricketing talent each year at the PSL. This inter-departmental cricket tournament was conducted for the 4th consecutive year at the Factory from March 2nd to March 4th, 2022.

Solar Energy Project

On Dec 23, 2021, the completion of 1MW solar energy sustainable project was celebrated at the Evotorium.

Selected Activities by Our Driven Marketing Teams

Gladiators

In the wake of the COVID-19 pandemic, Team Gladiators introduced its “Stronger Together” Campaign under which covid-safety kits were distributed among 700 Doctors.

Metabolizers

Team metabolizers initiated the ‘Endocrine Fellows training program’ to facilitate the next generation of leaders in academic endocrinology. It is a module-based presentation related to endocrinology. So far 18 module-based presentations have been made by leading Endocrinologists to facilitate Endocrine fellows.

Navigators

Team Navigators initiated the School of Discovering Diabetes (SoDD), under the Under the Discovering Diabetes project for the General Practitioners’ (GPs) capacity building in diabetes management across Pakistan. A total of 211 GPs across Pakistan were trained in diabetes management through a 5-module course by 6 eminent speakers.

Transformers

Team Transformers organized an international speaker symposium titled, “Erli Insights” with Prof. Javed Butler Principal investigator of emperor-preserved trial & many other heart failure trials along with leading local panelists Prof. Najm ul Islam, Prof. Mannan Junejo, Prof. Jameel Ahmed & Dr Bashir Hanif. More than 400 Doctors attended this symposium at 16 different destinations and 150 doctors attended via zoom Along with more than 50 doctors at Karachi. In totality more than 600 doctors attended the symposium.

Warriors

Team Warriors in collaboration with Kappa Biosciences conducted the first-ever International K2Vital Summit. Selected foreign speakers highlighted the role and importance of Vitamin K2.

Winners

Team Winners organized a cycling event ‘Evodian Rider -Pedal towards A Healthier Society’ under the umbrella of Discovering Diabetes organized in collaboration with the Center for Diabetes & Liver Disease to create awareness on the disease.

Alpha

Team Alpha introduced “Heart Studio”, a series of customized trainings designed to improve the auscultation skills through 2-hour interactive audio-visual sessions for fellows and medical officers under the supervision of an expert trainer.

Bravo

In Oct 2021, Team Bravo organized 6 mega events in different cities of Pakistan. The exceptional Hero Awards were given to doctors to pay tribute to their efforts and services for saving thousands of lives during the pandemic era.

Challengers

Team Challengers partnered with the Pakistan Hypertension League (PHL) to organize the first-ever Hypertension Research Awards. The objective of this initiative was to promote high-quality clinical research on Hypertension and eventually impact millions of lives across Pakistan.

Media Coverage

Champions

Team Champions joined hands with PSIC (Pakistan Society of Interventional Cardiology) and to conduct 11 Citywide Cath Conferences. Around forty-eight (48) complex and challenging cases were presented and discussed. 48 Young interventional cardiologists got the opportunity to share their complex Cath cases with a panel of experts. Almost 550 Interventional Cardiologists (including Prof. Consultants and Trainees) attended the live session along with 400 other connected through zoom.

Elite

Team Elite launched the Vitamin D Academy at the Punjab Governor House on 1st April 2021, followed by UHS certified courses on Vitamin D (basic essential science, role in different physiologic functions and management of Vitamin D deficiency) in Lahore, Multan, Rawalpindi, Karachi attended by over 400 HCPs (virtually and on-ground).

Legends

Team Legends organized a Cycling Event (3rd of a series) by the name of Ride-Fest for doctors of Tabba Heart Institute on March 06, 2022. The event was managed by a professional cycling group named ‘Cycologists’.

Mavericks

Team Mavericks successfully launched their new brand DiPOF. DiPOF is a psycholeptic anti-depressant and a potential game changer that will let us leave a strong mark in the Neuropsychiatry segment.

Titans

Team Titans engaged KOLs and top consultants for A series of webinars and Symposia on ‘Parkinson’s Disease Treatment Options & Dose Management’ in different cities across Pakistan.

Archers

Team Archers partnered with renown celebrity Faisal Qureshi to market their brand Evo Joshanda via print ad campaigns across the country.

Team Omron

Team Omron celebrated World Heart Day by engaging the General public at Gyms to create awareness on maintaining the heart health.

Falcons

Mega level World Diabetes Day Campaign was organized in November nationwide. Camps were held  at 18 different Habib Metro Bank branches in 10 different cities. Over 800 individuals were screened, and 300 risk assessment forms were filled.  

Conquerers

Team Conquerers introduced Ferfer Gro, Pakistan’s first ever innovative oral iron was. A nationwide launch campaign was carried out over an extensive 5-day period orienting 1980 doctors, and consequently recording the highest sales of the brand in a month.

Digital Transformation: Embracing
Technology for ‘a healthier society.’

PNDS Virtual Conference

PharmEvo provided support to PNDS to host a one-of-its-kind virtual conference where various Local and International speakers shared their expert opinions with participants across the globe.

Jinnah Hospital TOACS Session

For the first time, TOACS sessions were organized on-site and online simultaneously. The online participants were facilitated for six days. PharmEvo’s Digital team provided a unique platform that made it easier for participants and instructors to engage one-on-one. The initiative garnered much appreciation from the healthcare community, especially various institutes in Lahore.

Online broadcasting - Internal

The digital team transformed PharmEvo’s social media presence and set precedence by broadcasting events live on all the primary social media channels. Some of the events broadcasted live include RECON, Annual Sales Conference, Calendar Launch, HealthLive Sessions, and many others.

Online broadcasting – External

To facilitate our external stakeholders, PharmEvo’s digital marketing team provides live broadcasting service to some of our important partners like PES, PIMA & PSIM.

Twitter Space

Embracing one of the newest trends worldwide, PharmEvo has the honor of organizing Pakistan’s first Twitter Space in the Healthcare Industry.

 

The Pharmevo Times

Tuesday - 5th July, 2022

www.pharmevo.biz

Milestone Achieved!

1 BILLION +

HIGEST EVER SALES HIT IN THE INTERNATIONAL MARKETS

AFGANISTAN

SRI LANKA

GUATEMALA

KENYA

The Pharmevo Times

Thursday - Friday 3rd, 2022

www.pharmevo.biz

(Febuxostat 40mg & 80mg)

KNOCKED OUT OF THE RING

GOURIC 40MG ACHIEVES 300 MILLIOMS

The Pharmevo Times

Friday - 12th November, 2021

www.pharmevo.biz

Yes! We're
Back

ON LEADERSHIP POSITION
ONCE AGAIN

ON LEADERSHIP POSITION

ON MTH & MAT BASIS

(IQV)

The Pharmevo Times

Thursday - 12th November, 2021

www.pharmevo.biz

600
Million

SEP 2022

500M
OCT2020

700M
MAR2022

The Pharmevo Times

Thursday - 11th November, 2021

www.pharmevo.biz

Celebrating

Estar

250M